WET N WILD $5.99 Photo Focus Foundation│First Impression Review

Wet N’ Wild is one of those drugstore brands that have seriously been stepping it up lately with not only their packaging but with their product quality lately! I mentioned in my Most Raved About Drugstore Makeup Products post that the Wet N’ Wild Photo Focus Foundation was one drugstore makeup products that have been raved about a lot lately, so I decided to pick it up and test it out myself to see what all the rave is about!


The Wet N’ Wild Photo Focus foundation retails for $5.99… Yeah, you heard me right… $5.99! Even if this foundation did not do what it claims, how can you complain for $5.99?! I love saving money where I can (especially when it comes to makeup because I do not wear it 24/7) so when I heard about the cost of this foundation, I just about peed myself with excitement! — Maybe a little too TMI — but it is the truth!


First of all, I was very impressed with the packaging of this product! Most drugstore makeup products do not have quality packaging because… Hello… it’s drugstore, but Wet N’ Wild has really decided to step it up starting with this glass container. It felt very high quality and durable which made me get even more excited to find out how the actual foundation performed as well! I was also very pleased with how many shades they have available. There is a pretty good range of shades to fit all different types of skin-tones which is just lovely to see that a drugstore brands really cares about having a wide range of shades so that anyone can find their perfect match!



On the Wet N’ Wild website, they claim that this foundation is supposed to give you a flawless matte finish that will look good in any lighting. They express how this foundation went through 7 different light tests without and with flash to find the perfect formula that will eliminate any and all white cast from flashback in photos (and I mean.. who wouldn’t want that?! Am I right?). This foundation is supposed to make your skin have that perfect “#nofilter” look.


Testing It Out

The day I did tested out this foundation, my husband and I already had plans to go take pictures of me in our city for a guest post I am doing on http://www.cityscape-bliss.com that is a part of her series called “8 Reasons Why You Should Move To My City“. This was the perfect day to try it out so that I could really test out the performance of the foundation not only in different lighting but in heat of Arizona! I also took a picture of the foundation on me with and without flash to test out the claim on camera flashback. I applied the foundation with my beauty blender and applied the rest of my makeup including setting the foundation (as I would with any) and wore it throughout my day to see how it held up.


Overall, I did come to like this foundation even though I was a little skeptical with the coverage in the beginning when applying it. After applying all of my other makeup and setting everything, I came to find that it really did blend out well with all the other makeup to give a beautiful finish.


Here is my video that gives my detailed review and opinion of this foundation:

Have you ever tried the Wet N’ Wild Photo Focus Foundation? What did you think about it? What is your favorite drugstore foundation? Leave me a comment♥


Love Always,


*Disclaimer: This post is not sponsored nor was the product given to me complimentary. I bought this product on my own for reviewing purposes. All opinions are my own.*

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  1. This product looks beautiful!! I’m all about inexpensive but GOOD stuff so when you find it it’s amazing! I’d probably be hesitant but at 5.99 not like you’re risking much, and sometimes hype is for a reason. Thanks for sharing- I may actually go and get some myself!
    Xx Jen beautylifemom.com

    Liked by 1 person

    • Yeah I would have been hesitant for that price too but with all the hype I was like, it’s not like you are risking a lot of money. Let me know if you try it and what you think😄💖


  2. Great review! I love that you included your video to give a more detailed visual review on the product itself! It sounds like a great product honestly for the price you get. Wet N Wild definitely makes some great inexpensive products, I’ve purchased from them before but never tried this foundation! Will have to definitely give it a go!


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